Green Business Bureau is now Green Business Benchmark°.

With a new name comes exciting product enhancements. Learn more.

Sustainability news, guidance, and more

Access our library of resources to gain valuable insights to inspire your sustainability journey.

December 12, 2023

Green Business Bureau is now Green Business Benchmark°

By Green Business Benchmark°

GBB’s mission is to empower organizations to accelerate their sustainability impact. In addition to a new name, the rebrand includes exciting product enhancements.


May 17, 2024

The Case for Sustainability Certification

By Green Business Benchmark°

Sustainability certification is becoming essential as companies face increasing regulations and pressure and to adopt transparent and sustainable practices. Learn about how certification not only helps organizations comply with regulations but also boosts their credibility, customer trust, and profitability.

May 3, 2024

Ensuring Compliance and Impact: Aligning Your Sustainability Program with Global Frameworks

Discover how aligning with global sustainability frameworks like GRI, SASB, ISO 14001, and the UN SDGs can enhance your organization's credibility and success in sustainability initiatives, while ensuring compliance with evolving regulations. Utilize the new Green Business Benchmark° framework alignment feature to streamline integration and reporting across multiple frameworks, guiding your organization towards a more sustainable future.

May 2, 2024

20 Sustainability Initiatives to Kickoff Your Sustainability Program

By Green Business Benchmark°

Jumpstart your sustainability program with these 20 easy-to-implement initiatives, covering energy, water, consumption, waste, transportation, community, and workplace culture. From switching to LED bulbs to encouraging employee carpools, these actions make an immediate impact on sustainability without requiring extensive resources.

April 23, 2024

Clearyst° at SFCW 2024

By Clearyst°

For the second year running, Clearyst° participated in San Francisco Climate Week, a unique annual event series that celebrates and cultivates a culture of collaboration, innovation, and solutions.

February 8, 2024

Green Business Benchmark Brings Its Sustainability Certification to Asia

By Green Business Benchmark°

Strategic partnership with Korea Conformity Laboratories (KCL) expands Green Business Benchmark's global reach.

January 23, 2024

ROI of Sustainability: The Case for Organized Sustainability

By Green Business Benchmark°

Sustainability is good for business, increases ROI, and results in significant returns for people, planet, and profit. Beyond helping the world and attracting new customers, implementing sustainable practices refines internal operations, lowers operational costs, creates access to new markets, mitigates risk, and increases employee satisfaction.

January 23, 2024

10 Simple Steps to Build a Sustainability Program

By Green Business Benchmark°

Unsure of where to start with your organizational sustainability plan or want to make sure you’re on the right track? Follow these 10 simple steps to build an effective sustainability program that lasts. 

December 11, 2023

Investing In Sustainability: Long-Term Benefits For Businesses

By Forbes

It may surprise you to learn that 61% of consumers say that a company's poor environmental practices make them less loyal to the brand, and 55% of consumers are prepared to pay more for environmentally responsible products. A strong majority of consumers today are conscious consumers, only purchasing products that align with their personal values, with sustainability being one of them.

Learn more about the long term benefits for businesses who invest in sustainability from Forbes Council Member, Nicholas Reichenbach.

September 23, 2023

Enlightened Styles Holistic Salon & Wellness Center: Redefining Sustainable Beauty

By Green Business Benchmark°

More than just a salon, Enlightened Styles represents a profound commitment to sustainability, holistic well-being, and a heart-centered approach to beauty and business.

July 6, 2023

Driving Sustainability in Wealth Management: Hollow Brook’s Commitment to Environmental Responsibility

By Green Business Benchmark°

Hollow Brook Wealth Management is a boutique multi-client family office dedicated to responsibly growing and protecting their clients’ capital while delivering a top-tier luxury, holistic client service experience with sustainability in mind.

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