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Waldom Electronics Champions Sustainability with GBB

Facing several hurdles in organizing and scaling its sustainability efforts, Waldom Electronics turned to Green Business Benchmark’s sustainability management software for help. GBB’s platform quickly elevated Waldom’s sustainability initiatives delivering significant time and cost savings, all while improving performance towards EcoVadis certification.

Green Business Benchmark°

Published

April 10, 2025

Read time

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In this article

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Sustainability is no longer an afterthought - it's a necessity, especially for industries shaping the future. Waldom Electronics, a global master distributor in the electronic components sector, has made sustainability a core pillar of its operations. Facing several hurdles in organizing and scaling its sustainability efforts, Waldom Electronics turned to Green Business Benchmark’s sustainability management software for help.

GBB’s platform quickly elevated Waldom’s sustainability initiatives delivering significant time and cost savings and increased customer satisfaction, all while improving performance towards EcoVadis certification. Waldom has not only taken significant strides toward its ambitious environmental goals but has also set a leading example for others in its industry.

Here’s how Waldom leveraged GBB to transform its sustainability efforts into measurable impact and meaningful change.

Challenges

Like many companies just beginning their sustainability journeys, Waldom encountered significant hurdles in organizing and scaling its efforts.

1. Fragmented Sustainability Efforts

Waldom’s initiatives lacked a centralized framework, which made it challenging to manage, track, and engage teams across departments.

2. Knowledge Gaps

With sustainability being a relatively new focus in their industry, there was a pressing need to build internal expertise and align company-wide efforts.

3. Stakeholder Expectations

Although Waldom, as a privately owned company, isn’t required to publicly report sustainability metrics, growing customer interest - especially regarding certifications like EcoVadis - highlighted the importance of quantifiable progress.

4. Need for Structure

With the ambitious target of reaching Net Zero by 2035, Waldom needed a scalable platform to turn big ideas into actionable plans.

Why Waldom Chose GBB

Waldom evaluated multiple platforms but found GBB uniquely suited to meet its needs. Here's why:

1. Ease of Use and Accessibility

The GBB platform was intuitive and designed for teams like Waldom’s - ambitious and lean - making it ideal for businesses building from the ground up.

2. Scalable Solutions

GBB provided a structure that could grow alongside Waldom’s expanding sustainability goals, ensuring its initiatives remained cohesive as they scaled globally.

3. Actionable Tools

The platform’s extensive initiative library offered pre-vetted, actionable options that Waldom could immediately adopt across its departments.

4. Internal Ownership

GBB empowered Waldom to manage ESG efforts internally, significantly reducing its reliance on outside consultants and giving the team full ownership of their sustainability roadmap.

Use Case

From onboarding to implementation, Waldom seamlessly integrated GBB into its operations, embedding it into the heart of its ESG framework.

Onboarding

The onboarding process with GBB was simple and intuitive. Andjela Pasi, Waldom’s Director of Global Marketing and ESG initiatives, led the strategy, supported by a cross-functional Green Committee including team members from operations, HR, and marketing.

Implementation

GBB’s platform became a central hub for Waldom’s sustainability efforts, driving progress in key focus areas such as:

Carbon Reduction: Establishing a baseline for GHG emissions and mapping a clear path to Net Zero.

Internal Engagement: Employees participated in sustainability efforts through GBB’s structured initiatives, leading to higher engagement and ownership across teams.

Elevating Industry Standards: Waldom used GBB tools to educate suppliers on sustainability best practices, encouraging responsible operations across its value chain.

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Results

GBB’s platform quickly elevated Waldom’s sustainability program, delivering both tangible return on investment as well as other intangible benefits.

EcoVadis Certification Prep

GBB’s structured framework enabled Waldom to prepare thoroughly for EcoVadis certification, achieving impressive results. This improved rating reassured customers, particularly in Europe and North America, where sustainability metrics heavily influence supplier trust and partnership opportunities.

Internal Alignment

Through GBB’s library of pre-vetted sustainability actions, Waldom transformed abstract ESG goals into a clear, actionable roadmap that empowered every department to contribute meaningfully, regardless of prior experience. The platform’s ease of use fostered shared ownership and enthusiasm, with teams tackling initiatives like energy efficiency upgrades and waste reduction programs, driving measurable progress across the company.

Significant Time & Cost Savings

By centralizing its efforts and managing sustainability initiatives internally, Waldom reduced operational inefficiencies tied to sustainability reporting and tracking. This allowed its teams to focus more on impactful actions rather than repetitive administrative tasks. Waldom saved tens of thousands of euros in consulting fees and significantly reduced the time required for tasks like reporting.

Customer Satisfaction & Industry Recognition

Waldom’s GBB Gold certification reinforced its role as a sustainability leader, strengthening partnerships and attracting new opportunities with other companies committed to eco-friendly practices. The certification not only enhanced stakeholder confidence but also expanded Waldom’s influence on public platforms, including industry panels where the company shared its successful ESG strategies, inspiring others to prioritize sustainability goals.

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Conclusion

Waldom Electronics proves that sustainability is not a one-off task - it’s a business imperative and a driver of positive change. Through its partnership with GBB, the company has turned lofty goals into actionable strategies, creating ripple effects in its industry and beyond.

Are you ready to elevate your sustainability efforts and lead your industry toward a better future? Discover how GBB can help you achieve your unique goals. Reach out today to get started!

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